Compassionate Eye Foundation

helping out

"CEF has just completed our first image content map + sales data analysis on our current 1588 images on gettyimages.com. as a non-profit volunteer organization that is only three years old . . . [ more ] we are still on a massive learning curve. it has been a blast! what we now know is that high quality, high production value images sell. so, now that we have historical data to help us work smarter, our new strategy for image acquisition is becoming more strategic. we want to work smarter, not harder. our goal going forward is to work very closely with our photographers + crews + our intention is to provide you with excellent shoot briefs + art direction. CEF has always been about photographers mentoring photographers too. we love this part about CEF. so, in light of the above, one of our new approaches will be for our senior top selling photographers to produce a shoot for CEF, but to also use our CEF solstice shoot opportunity to teach other photographers + crew members. CEF + getty images are extremely excited about this new + exciting approach. it means we will all be "digging in + volunteering" in new ways. our new CEF chair of production, Rob Daly, co-founder of ojo images, our on staff CEF editor Ira Nicolai, former veer art director, Sarah Tesla, producer + our north american production chair will be working with Getty Images and all of us in 2009 to make this new strategy a reality. thank you, welcome back + let's build some schools!" [ collapse the quote ]

helping out

our photographers + their websites